CHIARA DAINESE,
WHO ARE YOU?

Chiara Dainese, defined particular, energetic and emotional person. An italian Freelancer who as always loved art, hip-hop culture, and the 80’s.

Since she was a child art has become her only most effective means of communication to express her own being and state of mind.

Always passionate and obsessed by the world of footwear, she discovers that designing to idealize shoes was her way to explore her ideas and style.

She gratuated at the CERCAL, international school of footwear in San Mauro Pascoli, inside the historic Italian footwear district.

Now, she works and collaborates for various Italian brands and suppliers such as designer/ design of footwear and graphics.

She has developed great skills on the creative preocess starting from the analysis of brand identity and personal branding; stylistic research of trends; the study and the realization of footwear, concluding with the research of materials.

Thanks to the influence of the Hip-Hop culture, she specialized in designing and creating of sport shoes, in particular sneakers, the to her great obsession for streetwear.